The guy with the two dogs – Michael Perdacher on social media, travel and self-employment

In this episode of HOCHinteressant, host Karin Leeb talks to Michael Perdacher, entrepreneur, content creator and dogfluencer – better known to many as “the guy with the two dogs”.

Together with Bruno and Barney, Michael has built an impressive following on social media. What began as a passion for photography, nature and dogs has become his profession, business and everyday life. He talks about leaving a secure job to become self-employed, why authenticity is essential on social media and why the seemingly effortless life of a content creator often involves a great deal of work, planning and responsibility.

They also discuss travelling with dogs, dog-friendly hotels, successful collaborations, content ideas, community and what tourism businesses can realistically expect from influencer marketing. Hotel Hochschober on Turracher Höhe also plays a role – as a place where dogs are not only allowed, but genuinely welcome.

An episode about social media, self-employment, a love of animals and why dogs can sometimes teach us how to live more fully in the moment.